I’ve never been a fan of Axe products, even with their male-targeted Axe effect advertisements. However, that has changed due to this Japanese Axe campaign. These pretty gals were photographed by Yone and they sure make Axe look good.
Information and additional photos can be found from hypebeast. The campaign website can be found here.
I have chosen the photos that I believe have the prettiest girls and the best shots:
















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hmmm… like the pictures, still hate axe.
I like/use Axe. But Im not like some people who smother themselves in it as if they dont shower.
They could use better pictures/camera for these. (turn that fricking flash off. It makes everyone a ghost)
The non-UK version of Lynx?